LUZ VASCONCELOS, Photographer & Clothing Designer

Shot by Rocio Seguraaa

Luz is a Brazilian-born, self-taught fashion designer. Reminiscing on her father’s life as a musician, Luz incorporates other art expressions like photography and prints into her clothing designs.

How has having a work space helped you along your creative path?

Having a private space and a place to think about my ideas and put them into practice, has helped a lot.

How has the studio space affected the work that you do?

It has given me the space to put my thoughts and creative energy into my fashion and clothing work. I feel that every creative needs some time alone, to cultivate your own ideas, and a place to put them into practice.

How have you seen yourself grow as a person or a business in the last year?

I’ve been trying to take my work more seriously, that’s why I decided to join Rockella Space.

What do you find to be the most difficult part of pursuing your art?

I find the most difficult part is comparing myself to others because I don’t have formal education in fashion. I am self taught but where I don’t have all the techniques, I have the passion.

What do you do when you have a creator's block?

I always try to think about my origins, like where I come from (Brazil). I also try to look at my old photos to see if I have new ideas.

What do you do when you have creators block?

I always try to think about my origins, where I came from and my upbringing in Brazil. I look at my old photos to see if new ideas arise from revisiting old memories.

What is one thing you would change about your working process?

I think this year I have built a lot of faith in my own work and process, but I would like to learn more technical skills. For example, I know there are more efficient ways I can edit my images through software programs like Photoshop and InDesign.

What do you do to overcome any fear you might feel in your creative journey?

I like to reflect, refer back to and sometimes rework my old works by remaking new compositions and collages. It’s a really good reminder of how much I’ve grown and how my style has adapted, and become more unique and more myself.

What is the most difficult part about being an artist for you?

Definitely persevering and believing in yourself because there is so much built into society and world, that tells you you’re on the wrong path. Having faith in your own work and accepting that no one’s path is linear, to me, is the biggest challenge in being an artist.

What is your most inspirational place?

My favorite place is definitely New York City. It’s been the most inspirational place because the people here motivate me so much. But I do miss Byron Bay in Australia. I love being around the ocean because it’s always super uplifting and inspiring.

What’s your favorite art medium besides your own?

I like photography and using it as a tool to take photos and print them on fabric to make individual fashion pieces.

What things from your childhood have made it into your work?

I grew up with artists. My father was a musician, so that has inspired me a lot.

What are three words that describe the mood or vibe of your work?

Passion, Authenticity, and …I don’t have a third word!

What era do you wish you were from?

Sometimes I admire past eras, but I like to be in the now.